Weeks after historic $28m contract, Caitlin Clark follows in Michael Jordan's footsteps with major collab

Connecticut Sun v Indiana Fever
Months after securing $28 million historic deal, Caitlin Clark lands another major deal only signed last by Michael Jordan

Caitlin Clark is struggling to get wins with the Indiana Fever (0-4), but she has been getting wins off the court.

The 2024 WNBA draft top pick has signed a multi-year deal with Wilson, per Vinciane Ngomsi of the Boardroom, just weeks after inking a historic $28 million contract with Nike, the most lucrative deal for a WNBA player.

The last athlete to strike a deal with Wilson? The one and only Michael Jordan. While Clark has some way to go to be spoken in the same breath as Jordan, it’s fair to say she is on the right path.

Wilson manufactures some of the best balls for the sport and also provides the official balls for WNBA games.

Caitlin Clark has been using the company’s products since childhood.

She told Boardroom:

“I loved that thing more than anything. My brothers and I would always fight over it. That was the best basketball. But I’m just super excited to have a collaboration and create basketballs together that are really cool.
"I’ve seen the designs that young girls, boys, whoever can get their hands on and go dribble in the driveway or take it to practice with them.”

Clark previously had a NIL deal with Nike that expired at the end of the 2023-24 collegiate season.

All you need to know about Caitlin Clark’s deal with Wilson

As per the report by Boardroom, Clark’s role “includes testing, advising, and providing feedback on a range of basketball gear.” The first basketball design of the collaboration includes engravings that recognize Clark’s historic moments with the Iowa Hawkeyes.

The Fever guard said:

“I think it is super special, and it’s been fun for me. I feel like I was just that young kid who had those basketballs that I would store in the garage.
"I’m just very lucky and fortunate to partner with Wilson to create something that everyone can enjoy. It connects with a lot of generations, and it’ll be fun to see kids walking around holding them.”

While life with the Indiana Fever hasn’t gotten off to the greatest of starts, things can only get better for Caitlin Clark.

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