#2 CM Punk could get younger talent over as a heel
Some fans are probably pointing out that CM Punk is already putting over younger talent like Powerhouse Hobbs, Daniel Garcia, and Darby Allin. But others would argue that the story behind these bouts lack intrigue, so the stars in question haven't fully benefitted from working with Punk.
Former WCW President Eric Bischoff recently pointed that Punk's arrival in AEW has not seen an uptick in ratings, but rather a decline. He also argued that the former world champion is nowhere near the level that Kevin Nash and Scott Hall were when they left WWE. Whereas they were fresh, Punk hadn't been wrestling for seven years prior to his AEW debut.
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“When Punk came out and said that the AEW signing of him and Daniel Bryan was more significant than Scott Hall and Kevin Nash, well I kind of disagree with that,” Bischoff said. “Yes CM Punk was at a high level, seven fricking years ago when he was at his peak performance role in WWE. That was seven years ago. Scott Hall and Kevin Nash were fresh off of WWE TV."
"I’ll submit Punk’s position, but what I found interesting is after Punk showed up with all his significance, far more significance than Scott Hall and Kevin Nash, only to see AEW lose viewership over the course of the next two or three weeks."
There's some truth to be found in Eric Bischoff's comments; they highlight the fact that compelling storylines draw viewers to come back more. But CM Punk's AEW run has been somewhat lacking in this regard.
Assuming that The Second City Saint would go full Hollywood Hogan if he turned heel, he could fully get younger stars over. Ironically, Hogan and his crew allegedly kept down young talent down during their WCW days. This pattern prompted names like Eddie Guerrero and Chris Jericho to leave the company and sign with WWE.
CM Punk would work better in his role, as he could twist his previous statements about helping younger talents. In the storyline, he would seemingly holding them down. But in actuality, he'd be elevating them to greater heights because Punk could be a more interesting opponent as a heel.