5) AEW: Winter is Coming tipped the scales of the Wednesday Night War
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Billed as "Winter is Coming’", the December 2 episode of AEW Dynamite may have been a night that permanently changed the Wednesday Night War. It had one of the most dramatic and memorable match endings of the year. Heading into the show, the AEW World Championship Match was billed as the biggest match in Dynamite’s history. With such a major main event, AEW put on a show that felt like a pay-per-view.
With two months to go until the company's next pay-per-view, many fans expected the show to set up a final clash between Kenny Omega and Jon Moxley at AEW Revolution. But few fans could have predicted the wild finish to this match. Omega turned heel and aligned with Don Callis. To launch AEW into a new era, Omega took the AEW World Championship from Moxley.
AEW capitalized on the sizable audience that tuned in for the title match. "The Icon" Sting made his unforgettable AEW debut. Shaquille O'Neal also appeared on the show, and it wound up attracting 913,000 viewers.
This stacked show propelled AEW to new heights in the Wednesday Night War. In the weeks that followed, NXT has been fairly unable to keep up with Dynamite. This pattern seems like it will continue heading into 2021.