#3 Money, celebrities and Glamour
NBA is currently one of the most followed Domestic Sports Leagues in the world, and its popularity continues to rise every day. The high-profile glamour of NBA is evident due to the fact that the players in NBA are among the best-paid athletes in the world, both individually and on average. Not to mention the stars from Hollywood or Football who often grace the arena with their presence. Celebrities like Rihanna, David Beckham, the Kardashians and even Prince William with Kate Middleton have been found courtside.
The amount of money associated with NBA is huge, almost obscene! In the list of highest-paid athletes of 2017 by Forbes, 4 out of the 10 players were from NBA. That was more than athletes from any other sports, as LeBron James, Kevin Durant, Stephen Curry and James Harden all made the cut. LeBron James, only behind the current Ballon d'Or holder Cristiano Ronaldo made a whopping 86.2 million dollars in Wages and Endorsements combined. With the ever-increasing fame and fan-following, those figures are only going to rise.
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Once a fan, always a fan. It's the same philosophy that draws celebrities towards the court as many stars regularly fill the seats courtside. The leading Pop artist Rihanna has been often found watching the game live with intent and even stole the show with her Dab during Game 1 of NBA Finals in 2017.
You just can't argue with the fact that NBA has more fans in the Hollywood than any other sport or league out there.
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