Caitlin Clark is one of the best basketball players in the world. The Iowa Hawkeyes guard had several fantastic performances during the 2022-23 season, drastically boosting her NIL value.
As many basketball fans are already aware, college athletes can be compensated through NIL (name, image, likeness) deals.
Considering that Clark is one of the most popular players at the moment, it's no surprise that her NIL deals are very valuable. She is one of the most valuable female college basketball players and ranks in the top 100 among all athletes.
Caitlin Clark NIL deal worth
According to On3, Caitlin Clark's NIL deals are worth approximately $910,000. The young superstar has several active social media profiles, which is a big factor in the NIL projection. She has 1.34m followers in total, with a million fans on her Instagram profile.
Caitlin Clark's NIL deals rank her third among women in basketball. LSU superstars Angel Reese and Flau'Jae Johnson take the top two spots. The Iowa guard has deals with Nike, Gatorade, State Farm, Buick, Topps and more.
She is ranked 30th among all college athletes. The top spot on the list is taken by Bronny James, whose NIL value is projected at a mind-blowing $7.2 million.
Clark's most recent NIL deal wasa multi-year deal with Gatorade, the exact amount for which is not disclosed. The Hawkeyes star appeared in a commercial for the initiative just before March Madness started. The commercial includes Caleb Love, a North Carolina guard.
Caitlin Clark's NIL deals include:
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Besides this commercial, Clark has signed many other deals. Most importantly, the basketball star was signed to a deal with Nike and Buick. While the terms of her deals with these companies haven't been disclosed, they are likely very valuable.
Before the NCAA Tournament, Clark's NIL projection was around $152,000. This drastically increased after her deep tournament run and historic performances. While she wasn't able to lead her team to the national championship, Clark scored 30 points in the final and did her best to win it all.
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