Forbes 2018: 10 Highest Paid NBA Players By Off-Court Endorsement Earnings

#2 Stephen Curry - $42 Million

Stephen Curry

Major Sponsors - Under Armour, Chase, Nissan Motor and eHi Car Rental

Unlike KD, Stephen Curry has done his bit of sacrificing financially in his previous contract (4 years, $44 million). So, in 2017 when he was a free agent, the Golden State Warriors threw everything possible at him, offering him the max of 5 years and $201 million.

That contract made him the highest paid player in the league this past season and still he earns more via his endorsements. His biggest sponsors have already been mentioned and in addition, he also has deals with Brita, Bubble, Vivo and JBL. However, it's quite clear that Curry's partnership with Under Armour has been his most influential and most beneficial.

He might not rank at the top of the list but UA trusted in him and together they were able to make the brand a legitimate one in the basketball sneaker universe. He also owns some amount of equity in the company.

The 2-time league MVP will stay on this list for years to come. He recently partnered with Jeron Smith and Erick Peyton to start a production company named Unanimous Productions, which will look to develop and produce film and television projects with a focus on family, faith, and sports themes. This is bound to get more money coming Steph's way in the future.