Michael Jordan and his wife Yvette Prieto made quite a splash on DJ Khaled's Instagram. The Chicago Bulls legend and the record producer dapped each other up and were seen having a good time, the proof of which was in the pudding. Khaled took to IG to share a series of pictures of the two icons interacting and all smiles.
The duo was part of the event where Cincoro celebrated its fifth anniversary. He captioned the post:
"TAKE YOUR TIME. GOAT SWIPE ALERT 🚨 WIN WIT US OR WATCH US WIN !"
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Michael Jordan was seen sporting a dark green blaze, whole Prieto stunned in an all-black outfit. DJ was seen in a black shirt and trousers.
The latter had also tagged record labels Roc Nation and We the Best Music as part of his post — both of whom shared snippets from Khaled's post on their respective IG handles as well. Also part of the event were LA Lakers owner Jeanie Buss and Dr. Jennifer Ashton.
Michael Jordan's Cincoro signs deal with AC Milan
After a series of shrewd business moves that put Cincoro in focus as a premium alcohol brand, the Michael Jordan-owned Tequila giant inked a deal with Italy's AC Milan. Speaking on the collaboration with the Serie A giant, co-founder and Executive Chairperson Emilia Fazzalari said:
"Launching Cincoro Tequila in Italy has long been a goal of ours and we're thrilled to finally bring Cincoro to premium spirits aficionados in Italy. This extraordinary partnership allows us to introduce Cincoro's rich and delicious taste to discerning Italian consumers and international travelers alike."
Cincoro was first launched in 2019 as a collaboration between Jordan and NBA owners Wes Edens, Jeanie Buss, and Wyc Grousbeck. Now, it continues to gain popularity as one of the marquee tequila brands in the market catering to a global audience.
In addition, the award-winning brand has also attracted investments from tennis legend Serena Williams, renowned media personality Michael Strahan, and MLB executive Derek Jeter, per Yahoo! Finance. Speaking on the Williams' ownership, Jordan had called the linkup an "All-Star" partnership. When Williams was brought on to the brand in May, she came alongside DraftKings head honchos Jason Robins, Matt Kalish, and Paul Liberman, co-founder of Fenway Sports Group.
Now, as the brand celebrates its fifth anniversary, it appears celebrations were in order as Michael Jordan and the rest of the ownership partied in style.