Watch: DJ Khaled unboxes Michael Jordan's rare NBA banned Air Jordan 1 'Bred' in unreal packaging

Michael Jordan's Nike Air Jordan 1 "Bred" will forever remain legendary. From the story of being banned surrounding it to the story of Nike's unforgettable ad on TV, the shoe defined the Jordan Brand and the entire picture of the basketball sneaker market.

Almost 40 years later, DJ Khaled got to unbox one of the 23 banned Air Jordan 1 High '85 'Bred' packing. The ad video showed Khaled receiving the wooden box package with a passcode lock.

He quickly sent a voice message to Michael Jordan asking for the passcode. Jordan replied with the passcode "1985" and hilariously asked Khaled to let him play golf. Once Khaled opened the package, the Air Jordan 1 "Bred" was shown packaged in a golden box.

"Only 23 with the special packing. Keep it safe. Me and you the first one to get em," the next message from MJ on Khaled's phone read.

Take a look at the video.

Why was Michael Jordan's shoe banned in the NBA?

Michael Jordan's Nike Air Jordan 1 "Bred" will remain legendary in the sneaker market forever. The shoe's core is a legacy of dissent and creativity. It has long been known that the Air Jordan 1 was banned from the NBA because of the league's rule about sneakers worn on the court.

Until 2000, the NBA had strict uniform rules on the court. Air Jordan's "Bred/Banned" shoes violated these rules because they were primarily black and red and didn't have a 51 percent white color, as mandated by the NBA. During that time, every player on the court was also mandated to wear matching shoes.

On Feb. 25, 1985, the NBA sent a letter to Nike stating that the league's uniform rules prohibited wearing red and black shoes. This is one reason their Jordan 1 "Bred" is also known as "Banned."

During the same time, Michael Jordan also appeared on a show with the legendary David Letterman. When Letterman asked why the NBA wouldn't let him wear the shoe on the basketball court, Jordan pinned down to the absence of enough white color in the shoe.

"It don't have any white in it," Jordan said,

"Well, neither does the NBA," Letterman quipped.

However, there is enough evidence to suggest that the original banned shoe wasn't the Nike Air Jordan 1 "Bred," but, as usual, another savvy marketing strategy by Nike. There are also claims that Michael Jordan never wore the Nike Air Jordan 1 "Bred/Banned" on the basketball court.

Per Chicago Tribune and Sneaker Freaker, the shoe initially banned by the NBA was the "Nike Air Ship." Michael Jordan donned these shoes during a preseason game against the New York Knicks on Oct. 18, 1984. The NBA's letter to Nike also referenced the shoe that Jordan wore on that same day.

Moreover, Nike only released Nike Air Jordan "Bred/Banned" by Nov. 17, 1984. The facts and the story don't match. Nike just used the ban on the shoe for their legendary marketing.

"Fortunately, the NBA can’t stop you from wearing them. Air Jordans from Nike," the voiceover in the commercial had said.

Despite its legacy in the myth surrounding it, the Nike Air Jordan 1 became a hall of fame in the sneaker market.