Paige Bueckers has given fans a first look at her new player edition Nike G.T. Hustle 3 shoe.
The shoe, priced at $190, will be available from Dec. 7 on the Nike SNKRS website. The highlight was the text bubble that contained an inspirational message from her father.
The reveal attracted attention online, with LSU star Flau'jae Johnson's mom, Kia Brooks, hopping into the comments section of Bueckers' Instagram post reveal.
"Congrats beautiful ❤️" Kia commented on Bueckers' shoe reveal.
Flau'jae Johnson, who has a NIL value of $1.5 million per On3, has made some big money moves herself with her mom as her manager.
Paige Bueckers becomes first college athlete to get own shoe design
UConn All-American guard Paige Bueckers continues to make her mark in college sports both on and off the court. Before the season began, the senior from Hopkins, Minnesota, entered into a groundbreaking NIL deal with Unrivaled, becoming the first college athlete to gain equity in a sports league.
Now, with the highly anticipated launch of a Nike basketball shoe, Bueckers has achieved yet another milestone. The brand unveiled her first signature shoe, making her the first college athlete to debut her design.
“It’s definitely motivating to wear your own shoe,” Bueckers told Sports Illustrated. “I grew up wearing Nikes — all the signature shoes — so it’s surreal to have this Player Edition model. I just want to show out in it.”
The shoe features Bueckers' favorite colors, baby blue and lavender purple, as well as the area codes for UConn and her hometown in Minnesota on the left tongue. An embroidered bucket appears on the right tongue, and a creative play on her surname that replaces “Bueckers” with “buckets” is displayed over the right heel.
Opposite that is a text bubble with an inspirational message she receives from her father before every game: “Be You, Be Great.”
“There are so many details that make this shoe special to me,” she continued. “This is the perfect colorway for me: I love baby blue and lavender, and the Radial Knit makes me feel fly. My favorite detail is the message from my dad, and the tribute to both of my homes is so meaningful for my first Player Edition model.”
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