“Getting to that bag”: College hoops fans react to $4.5M NIL-valued Cooper Flagg ink exciting trading card deal with Fanatics

NCAA Basketball: Miami (FL) at Duke - Source: Imagn

College basketball fans reacted on social media as Cooper Flagg signed an exclusive multi-year deal with Fanatics and Fanatics Collectibles for trading cards, autographs and memorabilia. The deal comes just days after the Duke freshman set both the school and ACC freshman single-game scoring records with a 42-point performance in a win against Notre Dame.

Fanatics announced Cooper Flagg, whose current NIL value is $4.3 million according to On3, as their newest ambassador through a commercial narrated by Duke and NBA legend Grant Hill.

The commercial highlights Flagg’s first Bowman card alongside other rising stars, including Victor Wembanyama of the San Antonio Spurs, Paul Skenes of the Pittsburgh Pirates, Aaron Judge of the New York Yankees and C.J. Stroud of the Houston Texans.

Check out some of the fan reactions below.

"Boi getting to that bag fr," one fan wrote.

"Keep making the 207 proud. 💪😤," another commented.

"Congrats coop keep going crazy bro 🔥🔥," another fan wrote.

"Great investment! This kid is a star ⭐" one fan commented.

"Massive!!!! 🔥🔥🔥" another fan wrote.

"Will be hunting his cards for sure" another fan commented.

You can follow the conversation in the original post below.

The new partnership between Flagg, Fanatics and Fanatics Collectibles highlights authentic memorabilia and trading cards, including autographs and game-worn items. Flagg’s inclusion in Fanatics-owned Topps' NOW collection, which features key sports moments, marks the start of his journey with the company.

His first full product will debut in the 2025 Bowman University Chrome Basketball set.

Cooper Flagg's other partnerships

At 6-foot-9 and 205 pounds, Cooper Flagg currently leads the No. 3-ranked Duke Blue Devils (14-2) in scoring, rebounds, assists, steals and blocks.

Represented by CAA, he is one of basketball’s top NIL performers off the court, with partnerships with major brands such as New Balance, Gatorade, New Era, NIL Store and Epic Games.

Up next for Flagg and the Blue Devils is a trip to Massachusetts to take on Boston College tonight.