Paige Bueckers colored her hair pink a few weeks ago, taking a break from her usual blonde tresses. While this came as a surprise to many, it has now been revealed that the change was part of her campaign for the "ColorWonder" line from the haircare brand, Madison Reed.
Bueckers, along with Azzi Fudd, Ice Brady and Morgan Cheli, has been signed by the brand to promote its semi-permanent hair dye. In an interview with Allure, the UConn guard shared her reasons for choosing pink:
"I've been blonde for the longest. Well, fake blonde, really, for the longest time. My natural hair is dirty blonde, like a light brown, so I've been coloring it for a while. Ever since I was probably in eighth grade, I've been doing the blonde. But to be able to switch it up, to express yourself, your voice, your personality, to not look the same all the time is amazing.
"I really love the pink. On the court, you see my personality and the vibrance and the energy and to have my hair go with that makes me feel super confident. And I think when you feel confident, you look confident."
With this NIL signing, Paige Bueckers also has the opportunity to receive an equity stake in the Madison Reed brand and internships with the company for class credit at her school.
In addition to this, she has the option to franchise a Madison Reed Hair Color Bar in the future while also having access to the brand's internal and external networks.
Paige Bueckers reveals her preparations for the upcoming season
After four years at UConn, Paige Bueckers will be playing her final season with the Huskies. She has spent most of the off-season training as she attempts to lead the team to her first championship. UConn last won a title in 2016 with Breanna Stewart.
In an interview with UConnWBB Weekly, Bueckers shared how she's taking advantage of a healthy offseason, as her previous campaigns have seen the guard suffer through one injury or the other.
"I haven't had a lot of time this whole college career to work on my skills and get better during the offseason, work on my weaknesses and get better at my strengths," Bueckers said.
"It's playing a lot, playing a lot of 1-on-1. Offensively, defensively working on that, learning how to play with pace. … Continue to work on little things like shooting with range, shooting more threes, and just continuing to improve."
Paige Bueckers is expected to declare for the 2025 WNBA draft, where she is the projected No. 1 pick.
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