Selling beer at sporting events is massively popular in North America, but college football was trailing behind. For a long time, alcohol sales were not permitted at college stadiums, but that has since changed.
In 2023, 55 of 69 Power 5 schools,or 80% of NCAA schools were selling alcohol at college football stadiums. In 2023, there were dozens of schools selling alcohol, and Oddspedia listed the price for a beer at every college football stadium.
Most expensive beers in college football in 2023
$13, Tennessee
The Tennessee Volunteers had the most expensive beer in 2023 at $13 per beer, which was one dollar more than the next most expensive and $4.66 more expensive than the NCAA average.
According to Knoxville News, in 2022, more than 278,000 beers were sold, generating $3,330,558. The game with the most alcohol sales was when the Vols played the Alabama Crimson Tide.
$12, UCLA, Colorado
UCLA and Colorado had the second-most expensive beer for college football games in 2023 at $12 per beer.
$11, Minnesota, Rutgers
Two Big Ten teams in Minnesota and Rutgers are the third-most expensive beer at $11 per beer.
Outside of the most three expensive beers, here are the cheapest beers in college football in 2023.
Cheapest beers in college football in 2023
$3, TCU, Tulane
TCU and Tulane had the cheapest beer in college football in 2023 at $3 per beer. It's $10 cheaper than what Tennessee is selling theirs, for which is the most expensive in college football.
Tulane is also known for cheap food as the Green Wave sells bottled water, popcorn and peanuts for $2.
$5, Wake Forest, Louisville, Oregon, Coastal Carolina
Four schools are tied for the second-cheapest beer in 2023 at college football games in Wake Forest, Louisville, Oregon and Coastal Carolina.
$5 is a very fair and cheap price for a beer at a sporting event, and all four schools are below the NCAA average of $8.34.
$6, Kansas & Kansas State
Kansas and Kansas State had the third-cheapest beer prices in 2023 at $6 per beer.
No matter what school you supported in Kansas, fans would pay $6 at either stadium which saves students and fans money compared to other schools who were paying well over $10 per beer.
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