Pics: Deion Sanders flexes room full of signature shades & iconic Prime Time shoes with different color variants in latest IG post

Colorado coach Deion Sanders is rocking both on and off the field with his leadership and style quotient. Under Coach Prime, the Buffaloes improved to 5-2 last week after cruising to a 34-7 win over the Arizona Wildcats.

With the win, they eclipsed last season's 4-8 campaign and are potentially one win away from being bowl eligible for the first time since 2020.

Every time Sanders takes the sidelines, he rocks different shades of goggles and shoes. On Monday, Coach Prime posted a small room full of shoes and sunglasses, flexing his apparel connection with his followers on Instagram, for the Arizona game.

The collection includes numerous pairs of athletic shoes, and the sign above them reads "Coach Prime." Moreover, Deion Sanders also flexed assortment of high-end sunglasses, each in its own case, with the word "Prime" visible on the cases.

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Deion Sanders joins Des Moines-based Blk & Bold Beverages

Since his arrival in college football, Deion Sanders has become a popular figure, so many brands have associated with Coach Prime, with the latest being Des Moines-based Blk & Bold Beverages.

The company linked Sanders' habit to wake up sipping a cup of Blk & Bold and his close relations with underprivileged communities. The association was announced in September.

"Coach Prime, known for his transformative impact both on and off the field, found a kindred spirit in Blk & Bold’s mission to brew positive change through coffee," a statement from Blk & Bold.

"Joining Blk & Bold is more than just a business move for me — it's about making a lasting impact," Sanders said in the news release. "I've always believed in the power of giving back and uplifting others, and with Blk & Bold, we have the perfect platform to do just that.”

According to the Des Moines Register, Deion Sanders will work with marketing, creative business development and strategic partnerships of the company.

“The addition of Coach Prime to our team is a special moment for us. We recognize and applaud his efforts to provide safe spaces and opportunities for underserved youth, and it is an honor to continue serving our community together," Rod Johnson, Co-Founder and Chief Values Officer said.

On the gridiron, Sanders and his program's next clash this week is against the Cincinnati Bearcats.