Ali "Myth" recently took to Twitter to give some advice to up-and-coming content creators who feel like they have been typecast into certain niche categories that they are struggling to break out of.
The short clip that Ali posted was in response to a tweet from NRG Valorant streamer Willius, who had posted a short rant against people only looking at him as the "Valorant accent dude" despite him having much more to offer:
As a pretty popular streamer who has been in the game for quite a long time, Myth took the opportunity to give some advice and acknowledged the problem being spoken about. Calling it a relatable issue, the YouTube Gaming streamer said:
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"Your frustration in this tweet is honestly so f*cking understandable, and it is so relatable to, I think, so many content creators out there. Especially people that are blowing up on TikTok and this new wave of people who are blowing up on short-form content."
"Do less of old and more of new": Myth's advice on how to grow a streaming community by finding the right balance between virality and stability
Ali Kabbani, popularly known as Myth, is a popular streamer who primarily plays esports titles such as Valorant and Overwatch. He made a name for himself on Twitch during the heydays of Fornite. Willius is an up-and-coming streamer who was signed by NRG this June.
For those unaware of why he ranted about being thought of as someone who only has one trick up his sleeve, Willius is popular on YouTuber and TikTok as the 'Valorant Accent Guy.' Here is a clip of him showcasing the gimmick that has become his trademark:
However, it appears that he is fed up of people calling him the Valorant Accent Guy.
Hoping to help streamers who face the problem of being categorized as a "one-trick-pony," Myth gave his opinion about what he felt was the right thing to do for creators looking to break out of a stereotype.
"And I think the number one thing to keep in mind is just... as you are pushing your boundaries and expanding into what you are, what your full potential is, or whatever it is that you're doing, don't lose focus or get frustrated because that stuff isn't taking off as hard, but keep your sh*t going, your main sh*t going."
He also mentioned that creating consistently good content would allow streamers and content creators to build a loyal community that consisted of fans who appreciated them more than the game they were playing. Once creators are able to establish a community like this, switching content will not jeopardize their viewer base:
"And over time, I think you'll build an audience that likes you holistically for who you are, as long as you show that and as long as you stay consistent in posting the stuff that you want to post."
Myth acknowledged the difficulties of transforming from a dedicated channel to a variety streamer, something he has sort of done in his own career. Myth was initially a hardcore Fortnite player but is currently a much more varied streamer who also plays other types of games. He also warned that diversifying should not come at the cost of the quality of content:
"I know it could be incredibly frustrating over time though, to be stuck in a niche and to feel like... to be put in that box. But you just gotta keep pushing yourself, in a kind of constructed manner, out of it. While still delivering that content because it is kind of the hot shi*t."
Talking about people juggling two jobs, such as going to school and content creation, Myth pointed out that to effectively transfer the audience from one type of content to another, creators should probably try to gradually phase out older content:
"Give it a little bit, see how people take it. Maybe try different things, and then as that slowly starts picking up, maybe do less of the old sh*t and start doing more of that new shi*t. "
Twitter reacts to Myth's advice
Most of the feedback to his advice clip was positive, with fans and others in the streaming community adding their own insights into the content creation game.
Other streamers like Flexinja also shared their personal concerns with similar problems, such as being the 'Omen Guy' and how it can be restricting:
Willius replied to Myth with his own clip, thanking the YouTuber for his insights. He opened up more about his concerns, saying that he was more afraid of people thinking he was "shallow" because they knew him from certain clips on the internet. In his case, these are the 'Valorant Accent Guy' clips. According to the Twitch streamer, he is more concerned with the wider perception the stereotype generates.
Twitter user @Persephone_VAL puts it well when they say fame from viral clips is a double-edged sword. On the one hand, they get you wide recognition, but on the other hand, you often get typecasted as a certain type of content creator.
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