Genshin Impact: Navia and Chevreuse drip-marketing date and time speculations

Navia is expected to be playable in Genshin Impact 4.3
Navia is expected to be playable in Genshin Impact 4.3 (Image via HoYoverse)

There is a great chance that Navia and Chevreuse will be drip-marketed for Genshin Impact 4.3 around November 6, 2023. The reasoning behind this is simple, as some past precedence supports this theory. New characters tend to get a Twitter announcement post two days before the Version Update that precedes their own patch launches.

In this case, Travelers know that Genshin Impact 4.2 launches on November 8, 2023. Two days before that is November 6, 2023, which is when the Version 4.3 characters should be promoted on social media. According to current leaks, that means Navia and Chevreuse should appear on that day.


Genshin Impact 4.3 character drip-marketing date and time speculation: When will Navia and Chevreuse show up?

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The best thing a person could do to determine drip-marketing dates is to look at past precedence. Here are some examples:

  • Version 4.2 characters: Furina was posted at 3 am Pacific Time on September 25, 2023. Charlotte was posted at 3:05 am Pacific Time on September 25, 2023.
  • Version 4.1 release date: September 27, 2023
  • Version 4.1 characters: Neuvillette was posted at 3 am Pacific Time on August 14, 2023. Charlotte was posted at 3:06 am Pacific Time on August 14, 2023.
  • Version 4.0 release date: August 16, 2023

To simplify it:

  • Furina and Charlotte are playable in 4.2 but were announced two days before 4.1 launched.
  • Neuvillette and Wriothesley are playable in 4.1 but were announced two days before 4.0 launched.

Looking at this data, it's quite clear that new playable characters get announced two days before a Version Update. They subsequently become playable in the following patch. The timing is usually around 3 am Pacific Time, with the more important character announced first.

This character is already in Genshin Impact, whereas Chevreuse is yet to make an appearance (Image via HoYoverse)
This character is already in Genshin Impact, whereas Chevreuse is yet to make an appearance (Image via HoYoverse)

In that case, it would make sense for Navia to get a Twitter post before Chevreuse, pointing to a likely schedule of:

  • Navia drip-marketing: 3 am Pacific Time on November 6, 2023
  • Chevreuse drip-marketing: ~3:05 am Pacific Time on November 6, 2023

Those two characters are the only ones leaked to be playable in Genshin Impact 4.3. Note that such information is subject to change as there is currently no confirmation of their status, even if the leaks are deemed credible.


Genshin Impact 4.3 banner rumors

Current leaks point to Navia, Itto, Raiden Shogun, and Albedo having banners in Version 4.3. No specific order has been confirmed thus far. Uncle Chicken is behind this leak and has a solid enough track record to lend some credibility to this information.

Navia has been leaked to be a 5-star Geo Claymore character, while Chevreuse is rumored to be a 4-star Pyro Polearm unit. Some minor details about their kits have surfaced online, but there are no videos or credible datamines to analyze at present.

If the current 4.3 banner leaks are true, Chevreuse will finally get an image showing off her design on November 6, 2023, based on current drip-marketing trends. Of course, Navia should also appear by then, which should excite her fans as gameplay video leaks would come out in the near future.

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Edited by Sijo Samuel Paul
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