#Logo
Ad
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To change a beloved, iconic logo that used the negative space beautifully is a statement of intent from new owners Liberty Media. Despite criticism from the drivers, the logo stays.
It is a line in the sand moment; of the beginning of a new era, under a brand new logo.The official reason given is that the old design was not useful for modern digital platforms or F1 merchandise. It is not a popular design and may take some time to get used to.
Edited by Akhilesh Tirumala