F1 fans reacted to Lewis Hamilton's recent fashion collaboration with popular fashion house Dior. The company recently released a completely new collection of jackets, trousers, shoes, and accessories with the seven-time F1 world champion.
Lewis Hamilton has always had a strong inclination towards the fashion world. The Mercedes driver has been spotted attending high-profile fashion shows. He is recognized by many in the fashion industry and several brands like Tommy Hilfiger, Hypebeast, Takashi Murakami, and more.
Dior recently announced the British F1 driver as their new brand ambassador and collaborated with him to release a lifestyle capsule, with loads of different apparel. The project was worked on by Hamilton and Dior's creative director, Kim Jones Studios.
Several pictures of Lewis Hamilton's collaboration went viral on social media platforms. Some also posted the various shoes that were part of the lifestyle capsule.
Many F1 fans reacted to the shoes. Some praised the overall design of the footwear and speculated how the all-red sneaker could be Hamilton honoring his move to Ferrari. One pointed out that they liked the purple-colored shoes, which was Hamilton's theme color throughout his F1 career.
"The red ones honouring his move to Ferrari," a fan pointed out.
"The red one just screams Lewis," another added.
"Purple one >>," one opined.
While some loved the design of the shoe, others were not too excited. They called the shoe ugly and criticized its overall shape and size.
"They are ugly," a follower criticized.
"Kinda fugly if you ask me," another chimed in.
Dior announces Lewis Hamilton as ambassador after collaborating with him for their lifestyle capsule collection
Dior and Lewis Hamilton recently created a joint Instagram post, announcing their fashion collaboration. They released a lifestyle capsule consisting of various apparel, including jackets, shoes, trousers, etc.
In the caption, Dior welcomed the Mercedes driver as their newest ambassador for the men's collection, also mentioning Hamilton's recent win at the 2024 F1 British GP. To commemorate his partnership, Dior announced a special clothing line inspired by the seven-time world champion and Dior’s Creative Director of Menswear, Kim Jones Studios.
"The House is pleased to welcome Seven-Time Formula 1 World Champion @LewisHamilton as the newest Dior Ambassador for the men’s collection. Fresh from his victory at the British Grand Prix, this momentous announcement kicks off with the release of a lifestyle capsule designed as part of a guest collaboration with Dior’s Creative Director of Menswear, @KimJonesStudio — reaffirming a lasting legacy of embracing icons who redefine what is possible," Dior's caption read.
Lewis Hamilton collected 25 points by winning the British GP. He is currently eighth in the drivers' championship table of the ongoing season with 110 points.