#2 Alex Ferguson and Kevin Keegan
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In his 26 years with the club, Alex Ferguson racked up quite the list of managerial rivals but nothing quite exceeds the hatred between the Scotsman and Kevin Keegan. It was 1995-96 and Keegan’s Newcastle United had a 12-point lead at the top going into the new year. As the Magpies started faltering and United stayed on course, Ferguson turned the screws on Keegan, famous for his emotional nature by suggesting teams like Nottingham Forest went easy on Newcastle as opposed to his team.
His comment set Keegan off and encouraged his famous rant on television:
“I've kept really quiet but I'll tell you something, he went down in my estimations when he said that. We have not resorted to that. You can tell him now, we're still fighting for this title and he's got to go to Middlesbrough and get something.
And I'll tell you, honestly, I will love it if we beat them. Love it.”
Alas, Newcastle failed and Ferguson became a master of mind games.
