#7 Isco – Real Madrid – £8.50m decrease
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A 24-year-old who has experienced a decrease in transfer market value should seriously re-evaluate the direction of his career, but the amout of times that it has been the story of a Real Madrid youngster is not surprising. Isco’s talent is still undeniable, having showed flashes of brilliance on the rare occasion he has been called upon by Zinedine Zidane.
The Spanish midfielder has made 20 appearances this season under Zinedine Zidane, although it has often been as a substitute, averaging 54 minutes per appearance, with most of his 90 minute appearances in the cups. A return of 4 goals and 4 assists is fairly decent, although that has still resulted in a 22.2% drop in transfer value.
Ironically enough, Isco’s valuation of £38.25m at the start of 2016 was his highest ever, with many expecting the youngster to take La Liga by storm as he reaches his peak football years. If Real Madrid do decide to sell the Spaniard, they are likely to recoup the €30 million fee they paid Malaga in 2013.
Jan 2016 value: £38.25 million
Jan 2017 value: £29.75 million
