#9 Crystal Palace Announce Frank de Boer
Not a player announcement, but rather a new managerial appointment, this video might have seemed like a good idea in theory but is truly awful in execution. The video plays on the Vatican's announcement of a new Pope - by billowing white smoke from a chimney.
However, the shop used in the video to announce the arrival of de Boer - the Original Tasty Jerky - is an odd choice of place for the video. It is a local shop near Selhurst Park but that is not common knowledge to anyone who resides more than a few kilometers away from the ground. In the end, de Boer lasted only four matches before getting sacked.
#8 Roma Announce Patrik Schick
The social media team at Roma are gaining quite a reputation for their announcement videos, but this one is just a mess. Lasting almost one full minute, the video just throws as many popular memes together as possible in a seemingly random combination.
Having watched this video a few times, I still have no idea what it's supposed to mean. Perhaps the order of the memes is supposed to represent a message for people who closely follow internet culture. Regardless, the team at Roma certainly enjoy player announcements more than most.
#7 Barcelona Announce Artur
Honestly, what is this supposed to represent? Barcelona is one of the biggest clubs in the world and upon their signature of Arthur this summer they decided to create the above video as a welcome for the Brazilian.
Rather than going all out with a fancy montage or some kind of high drama kidnapping, the team at Barcelona thought that a talking football yapping about the history of the club was the best way to go. Really one of the more bizarre transfer announcements of this summer.