3 reasons why Alvaro Morata failed at Chelsea 

#1 Inability to handle the English media

Morata was reluctant to celebrate against Nottingham Forest

One of the biggest ingredients of the football played in England is its media. From the media's brutal nature and the direct statements to its ability to emit news faster than lighting and in bulk, makes the newspapers and TV shows real powerhouses across the landscape.

World-class players and managers have fallen victim to the same, and the latest addition to the list seems to be Alvaro Morata. His uncanny characteristic to buy fouls for cheap and poor form only increased criticism, which eventually, couldn't be handled.

Goals dried up for the 26-year-old, and his pass completion rate led to massive scrutiny, so much so that he had to consult a psychologist in order to deal with the pressure.

It was clear in the FA Cup third round fixture against Nottingham Forest - Alvaro Morata was living on borrowed time at Chelsea. Despite netting a brace on the back of two fine passes from Callum Hudson-Odoi, he refused to celebrate.

Moreover, it was more of relief than happiness. It was almost as if a toothless tiger had found its prey begging to be eaten. That itself is a clear testament of the player's mental strength.