3) Juventus – €415m
With the Serie A crumbling and Italian teams losing steam in the Champions League, the rise of Juventus was a breath of fresh air in Europe and it had to do with the way they went about planning their resurgence. The Calciopoli scandal had relegated The Old Lady to Serie B but they returned soon enough, even though they struggled to topple Mourinho’s Inter Milan.
However, after AC Milan’s ageing squad won one final title in 2010/11, it has all been Juventus in Italy since then. The Turin-based club built their own stadium and that set them apart from the other clubs in Italy who were still playing in state-owned arenas as tenants. With the ability to keep the gate receipts for themselves, Juventus saw their income soar and soon leave the likes of AC Milan and Inter far behind.
Having won the last five Scudetti and also reaching the 2015 Champions League final, there is no question that Juventus have built the best squad in Italy. They did spend the most among teams in Italy but also made some healthy profits from player sales.
Some famous names sold that filled Juve’s cash reserves include Paul Pogba, Arturo Vidal, Alvaro Morata, Carlos Tevez, Roberto Pereyra, Mohamed Sissoko, Sebastian Giovinco, Milos Krasic, Ciro Immobile, Emanuele Giaccherini and Manolo Gabbiadini.