#3 He’s the benchmark
Nowadays you rarely hear casual fans comparing a youngster to the likes of Lionel Messi and Cristiano Ronaldo, why? Because they’re not the benchmark anymore. Nowadays if any winger shows a bit of good form, they’re instantly compared to Neymar.
Kylian Mbappe and Eden Hazard have both received that treatment this season, despite their stunning campaigns, neither are worthy of being in the same sentence as Neymar.
Neymar is now not only the benchmark on the pitch, he’s also the figure to look up to outside of it. The Brazilian has amassed several celebrity endorsements as well as high-profile sponsorships this year. He was one of the first to use social media for promotion & financial incentives and now he’s one of the most popular and wealthy.
Neymar is the go-to guy in every aspect of the phrase.