#2 An improved eagerness to spend
It's perhaps the worst kept secret in football that money talks. In order for a club to now be the greatest, they need to spend big and even then success isn't guaranteed. It's therefore common logic that in order for a league to develop and become more competitive, it needs financial injection and Serie A seems to have had just that.
According to Transfermarkt, the combined total market value of the four highest value clubs in Serie A has increased from £1.08 billion in 2014 to £1.405 billion this campaign. Although general inflation must be taken into account, it is evident that the value of Serie A squads has risen and bigger and more financially lucrative deals are presenting themselves in Italy's top tier.
This summer window alone, AC Milan forked out a whopping £175 million to revamp their squad, albeit not particularly successfully, whilst even smaller clubs like Atalanta and Sampdoria have eclipsed £35 million in their summer spending, which isn't a great deal compared to their Premier League counterparts, but it shows significant development for Serie A.
Not only has the 'eagerness' to spend improved amongst Italian clubs, but the array of talent being drawn to Serie A is also greater than ever. This summer alone, young starlets André Silva and Hakan Calhanoglu switched life for Milan whilst big names such as Leonardo Bonucci and Gonzalo Higuain have also opted to stay put in Italy.