German Bundesliga club Wolfsburg have fined their striker Nicklas Bendtner for breaking club rules on Instagram.
The former Arsenal forward recently posted a picture of himself posing alongside a Mercedes S-class vehicle.
Below the picture, the 28-year-old wrote: "On my way to another session."
The outfit is owned by rival car manufacturer Volkswagen and the club's sporting director Klaus Allofs said the behaviour would cost the Danish forward money.
"This is a misbehaviour, and in the end, it will cost money," Allofs was quoted as saying by goal.com on Saturday.
Wolfsburg have clear rules for players and staff regarding other brands. Employees are fined and banned if they turn up for practice in any vehicle other than a Volkswagen.
This is not the first time that Bendtner finds himself in such a controversy. He was fined £80,000 and suspended for one international game for displaying sponsored underwear during a Euro 2012 game against Portugal.