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#2 LeBron James
Nationality: American (US)
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Earnings: $86.2 Million
Salary/Winnings: $31.2 Million
Endorsements: $55 Million
Major Endorsements: Nike, Coca-Cola, Beats by Dre, Kia, Intel, Verizon. Owns a production company, SpringHill Entertainment, with his business manager, Maverick Carter.
LeBron James is the King.
The 4-time MVP won himself a place in NBA legend-dom (as if he hadn't done enough by then) by propelling unfancied Cleveland Cavaliers to their first-ever NBA crown, the first major sports triumph for the city in more than half-a-century (52 years) - and that by doing the impossible, coming from 0-3 down in the Finals vs high-flying Golden State Warriors to win 4-3 in the seventh.
His $31.2 million salary for last season (2016-17) made him only the third athlete in NBA history to earn a $30 million + salary after Michael Jordan and Kobe Bryant.
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