India football jersey costlier than a Real Madrid jersey - Twitter goes mental over ?5445 priced shirt

The Indian football team jersey was launched by Nike, as promised, ahead of next month's FIFA U-17 World Cup. However, the stiff pricing managed to evoke a series of reactions across Twitter after the launch.Nike have priced the jersey at Rs 4,695, which rounds up to nearly Rs 5,500 once you add the tax and the shipment charges. Even some of the European football team jerseys are cheaper than that!It is safe to say that the exorbitant pricing by the international sports goods manufacturing company, probably in conjunction with the All Indian Football Federation (AIFF), hasn't been taken well by the Indian fans.Given that India is a not-so-healthy country in monetary terms, there seems to be some ignorance in Nike's approach. Possibly, the jerseys could have been made more affordable for the common people.Here is how Twitter reacted to paying ?5,500 for a ‘baniyan with border’:I can understand why the iPhoneX costs a lakh in India. What I can't understand is why the Indian football jersey costs Rs 4695. Criminal!— Indranil Das Blah (@indranildasblah) September 14, 2017That is not all...? pic.twitter.com/NbUeKM5WVS— Arpan (@Arpan1746) September 13, 2017I'd love to buy the NT jersey - but bloody hell, almost 5K for the damn thing? Whatever happened to fans engagement?! https://t.co/iqp9QeOmoB— Aravind Mokkapati (@mokka_10) September 13, 2017Just add shipping charges and it's more expensive than those of European Jersey in Euro!! @realmadriden cost 62 Euro = 4700 INR!!— Sainath KM (@sainathkm) September 13, 2017Komal thattal's hair has more designs than Indian Team Jersey. 4600 for a light blue Banyan with orange border. Nike Unbelievable.— Subin Michael (@subin_mj) September 7, 2017Bro, I Got two United Authentic Home Jersey For 54 USD ( In Season End Sale) &amp; they want me to pay 74USD for this Baniyan with Border ??— Suraj (@Bycyclekick) September 13, 2017The Maidan Market in Kolkata will have a replica's replica in 10th of the price. Just as it had added other colours. Thnx, they do!— Sumit Mazumdar (@sumitmazumdar) September 14, 2017Rs. 4,695!! In this market? What a joke!! In ISL, 1000's preferred to buy fake replicas of KBFC and MCFC even though original priced at 999. https://t.co/ekumHXyUOS— Sharan Karnani (@sharank14) September 13, 2017It must have gone like this.AIFF: people demand for jersey, but we don't wannaNike: let's sell it at high priceAIFF: Just Do It ??— Shubham Naik (@miShubhN) September 13, 2017Can't understand what Nike is doing they don't pay hefty money to AIFF for Jersey rights but still sell at exobirant rates #Indianfootball https://t.co/y7ywSHWtmT— Surya (@suryashanmugam6) September 13, 2017