English Premier League club Norwich City have signed Online bookmaker SBOBet as their commercial partners.
SBOBet will be the club’s official Asian betting partner, under this contract. Through its community sports foundation, the company will also support the club’s charity work. Will Hoy, Norwich City’s head of sales and marketing said: “We’re thrilled to have SBOBet joining our commercial partnerships programme. We’re very much looking forward to working with such a big name in the Asian betting market.”
Bill Mummery, executive director of SBOBet, added: “I am confident that this will be a meaningful and mutually beneficial business relationship for both the club and SBOBet. We are a global player in our industry with brand leadership across Asia which will help lift the profile of Norwich City in the Asia region. We are also looking forward in supporting the club in its work through the Community Sports Foundation.”
Norwich City will take on Everton at home in their opening match in the 2013-14 season. They finished 11th in the Premier League last season.