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The Nintendo Switch 2 is the upcoming successor of the Nintendo Switch, which is wildly successful and continues to make more sales. In fact, the Nintendo Switch is Nintendo's second highest-selling console, with figures reaching close to 140 million units. The original Nintendo Switch is everything the Wii U should have been, but it failed.
The Nintendo Wii U was heavily criticized during the launch. Its huge charging brick, laggy interface, and messy touchscreen left some very poor impressions on users. This article discusses the five Wii U mistakes that Nintendo Switch 2 needs to avoid.
Note: This article is subjective and solely reflects the writer's opinions.
5 Wii U mistakes Nintendo Switch 2 needs to avoid
If Nintendo wants the Switch 2 to surpass the sales of the original Nintendo Switch, it needs to avoid the mistakes the Wii U made. Otherwise, it could end up being another Wii U that didn't generate considerable sales, and people quickly forgot about it. Here are the five mistakes of the Nintendo Wii U that the Nintendo Switch 2 must avoid:
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1) Poor marketing campaign
The marketing campaign behind the Wii U was not well received by the public. The ads and promotional materials needed to showcase what kind of games the user could play and the fun they could expect from those games. But the ads didn't emphasize that properly. On top of that, there weren't enough ads. They relied too much on word of mouth, which didn't work out for them much.
Additionally, the name Wii U confused people. Many assumed it was just another extension of the original Nintendo Wii.
2) Lack of third-party support
The lack of third-party support was not new for Nintendo. During Wii U's launch, Nintendo insisted they were working with third-party publishers, but that wasn't enough. They failed to impress the gamers, and it didn't sell much. So, developers didn't have much incentive to develop for Wii U. EA didn't do much and left the scene altogether.
Ubisoft stuck around for a while, but eventually, they did the same. The Wii U had tough competition and badly needed third-party games, but Nintendo failed to secure them. A large selection of PlayStation 5 and Xbox Series X games must get support for the Nintendo Switch 2, or else it could drown in the same mud.
3) Underpowered against rivals
The hardware was a limiting factor, which made it difficult for developers to port graphically intensive games to it. The Wii U was released at a time when the Xbox 360 and PlayStation 3 were on their last legs and on the verge of new console releases like the PlayStation 4.
So, those games were graphically quite advanced and couldn't be released on the Wii U. Also, the laggy interface during launch further ruined its reputation.
4) Didn't know the audience
Nintendo's games are usually designed for families to sit together on a couch and enjoy them. Family members were Nintendo's core audience. However, the controller wasn't easy to adapt to. It wasn't intuitive enough to be easily adapted by parents or even the kids. So, their core audience couldn't play their games.
That said, the graphics weren't good enough for hardcore gamers to invest in it. So, for whom was the console designed? It's as if Nintendo didn't know it themselves. It's something the Nintendo Switch 2 must avoid.
5) Not worth the price
It was just too expensive. The price was $299 for the base variant, and the console provided only 8GB of storage. Getting the higher 32GB storage variant meant buying the deluxe edition, which was $50 more expensive. At that cost, it was too close to the newly launched PS4, giving users less reason to go for the Wii U.
If Nintendo manages to steer clear of these five Wii U mistakes, they have a real chance with the upcoming release of Nintendo Switch 2.
