Where to buy Korean skincare products? 7 best retail sites explored

SokoGlam Homepage (Image via SokoGlam.com)
SokoGlam Homepage (Image via SokoGlam.com)

Korean skincare has taken the beauty world by storm, gaining popularity for its innovative products and unique approach to achieving flawless, radiant skin. In 2023, the trend shows no signs of slowing down, with new and exciting products hitting the market regularly.

Korean skincare is known for its advanced formulas that blend traditional and modern ingredients, catering to various skin concerns. Notably, Korean skincare prioritizes prevention, incorporating antioxidants and SPF to proactively safeguard skin, highlighting a commitment to long-term health and vitality. The distinctive multi-step routine includes cleansing, toning, treating, moisturizing, and protection. It ensures a comprehensive approach to skincare.

Korean skincare also targets hyperpigmentation through brightening ingredients like niacinamide. For acne and blemishes, tea tree oil and salicylic acid products are effective, while anti-aging formulas utilize peptides, collagen, and retinol to minimize wrinkles and promote youthful skin.

Korean skincare emphasizes high-quality, natural ingredients, with brands prioritizing research for effective and safe formulations. As the trend continues to gain momentum, staying informed about the latest products and where to find them is essential for those seeking to achieve the coveted K-beauty glow.

This is purely the writer's opinion. We might have missed a few sites, let us know your views in the comments.


Best retail sites to buy Korean skincare products

Below are the seven best retail sites that sell Korean skincare products.

  • YesStyle
  • Style Korean
  • Blooming KOCO
  • Beautynetkorea
  • Stylevana
  • Soko Glam
  • Althea Korea

1) YesStyle

YesStyle Homepage (Image via YesStyle.com)
YesStyle Homepage (Image via YesStyle.com)

YesStyle, renowned for its fashion offerings, is an excellent choice for Korean cosmetics. Beyond its vast selection of skincare and makeup products, what makes YesStyle exceptional is its affordability and often free shipping.

The website features popular Korean brands like SOME BY MI, COSRX, and Etude House, catering to diverse skincare needs. The site's comprehensive range is noteworthy, covering everything from body wash to sunscreen and makeup. YesStyle emerges as a fantastic one-stop destination for those seeking a holistic shopping experience that includes Korean skincare products.


2) Style Korean

Style Korean Homepage (Image via StyleKorean.com)
Style Korean Homepage (Image via StyleKorean.com)

Despite its name, Style Korean is a leading platform specializing in Korean cosmetics and skincare. Boasting an extensive range of brands, it stands shoulder to shoulder with major Korean skincare and cosmetic websites in terms of selection.

With free shipping options for orders ranging from $80 to $120 and generally affordable pricing, Style Korean offers a diverse array of quality products. Noteworthy features include the ability to sort brands by ingredients and vegan options, enhancing the shopping experience.

Regular discounts contribute to finding excellent deals. While lacking its own brand, Style Korean's wide variety includes popular names like Missha, 3CE, Innisfree, Holika Holika, the SAEM, and Tony Moly, making it a go-to destination for K-beauty enthusiasts.


3) Blooming KOCO

Blooming Koco Homepage (Image via BloominKoco.com)
Blooming Koco Homepage (Image via BloominKoco.com)

Blooming KOCO is a Korean cosmetics website that lives up to its promises of authenticity, free shipping for orders over $50 within the U.S., and competitive pricing. However, it's advised to be mindful of potential shipping costs below the threshold. The site boasts a diverse range of budget-friendly Korean brands, including COSRX, Missha, Neogen, Tony Moly, Nature Republic, and SOME BY MI.

With a commitment to affordability, Blooming KOCO is a go-to for those seeking quality products without breaking the bank. Keep an eye out for their frequent sales, particularly around holidays. They often provide opportunities to snag fantastic deals and enhance the skincare and beauty routine.


4) Beautynetkorea

Beautynetkorea Homepage (Image via Beautynetkorea.com)
Beautynetkorea Homepage (Image via Beautynetkorea.com)

Beautynetkorea secures its place among the top Korean skincare retailers due to its extensive selection and unique offering of popular brands not commonly found on other major platforms. The site boasts a wide range of well-known names such as Tonymoly, Missha, Its Skin, Holika Holika, and The Face Shop, making it a one-stop shop for diverse beauty choices.

Not only does Beautynetkorea offer reasonable pricing for its vast selection, but it also frequently hosts substantial sales, allowing customers to enjoy discounts of up to 75% or more. For those seeking quality Korean cosmetics without breaking the bank, Beautynetkorea stands out as an ideal destination, catering to various skincare and makeup needs.


5) Stylevana

Stylevana Homepage (Image via Stylevana.com)
Stylevana Homepage (Image via Stylevana.com)

Stylevana is one of the most renowned online shopping malls for Korean cosmetics, catering to a global audience with its English-language interface and international shipping options.

Noteworthy for its extensive selection, Stylevana is a go-to destination for Korean fashion, makeup, and skincare enthusiasts. The platform houses a diverse range of popular Korean cosmetic brands, including Nature Republic, IOPE, and Sulwhasoo, offering products across various price points to accommodate different budgets.

Whether one is seeking affordable options from brands like Nature Republic or indulging in premium choices like IOPE, Stylevana ensures a comprehensive shopping experience. Beyond skincare and makeup, the platform also boasts a substantial collection of women's fashion. It is a convenient one-stop shop for those looking to explore and elevate their beauty and style routines.


6) Soko Glam

SokoGlam Homepage (Image via SokoGlam.com)
SokoGlam Homepage (Image via SokoGlam.com)

Soko Glam stands out as a popular Korean skincare and cosmetic shopping mall and the driving force behind The Klog, a renowned Korean beauty blog. In addition to offering a variety of well-known brands such as Neogen, Mediheal, and other exclusive products under The Klog name, Soko Glam focuses exclusively on skincare.

This online platform, known for its curated selection, excels in face masks and skin health products. Notably, Soko Glam plays a dual role, selling products and providing awards through The Klog, acting as a syndication website.

This unique feature aids consumers in easily identifying highly-rated products and understanding their acclaim, making Soko Glam an excellent destination for those navigating the expansive world of Korean cosmetics.


7) Althea Korea

AltheaKorea Homepage (Image via AltheaKorea.com)
AltheaKorea Homepage (Image via AltheaKorea.com)

Althea Korea, a versatile Korean skincare and cosmetic website with a global reach, caters to customers worldwide by shipping cosmetic products from various local branches. The platform prioritizes affordability, featuring well-known Korean brands such as Innisfree, Etude House, Laneige, and Missha. Continuously expanding its brand list, Althea Korea remains dynamic and enticing for beauty enthusiasts.

A notable feature is the 30-day return policy, offering a unique level of security and confidence for shoppers, distinguishing it from other websites. If one is looking to purchase cosmetics and enjoy a diverse range of affordable options for Korean skincare, Althea Korea is a go-to destination with its extensive product offerings and convenient return policy.


Korean skincare has rightfully earned its reputation for being effective, innovative, and gentle on the skin. As the trend continues to gain momentum, staying informed about the latest products and where to find them is essential for those seeking to achieve the coveted K-beauty glow. With the right products and a consistent skincare routine, one can unlock the secrets to radiant, healthy skin.

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Edited by Ivanna Lalsangzuali
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