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#6. UFC lightweight contender Islam Makhachev
UFC lightweight contender Islam Makhachev has been a highly touted lightweight since debuting in the promotion. He is one of the top Dagestani fighters training under Hall of Famer Khabib Nurmagomedov and Javier Mendez at AKA.
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Makhachev has nearly 4.1 million Instagram followers and has a great opportunity to become a bigger star in the promotion. Based on his friendship with 'The Eagle', more fans have taken notice of his abilities. He will compete in the biggest fight of his career when he fights Charles Oliveira in October for the vacant lightweight championship.
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For years, Nurmagomedov has praised his teammate, even implying that Islam will dominate the division like he did. It will be hard to deny Makhachev's abilities should he defeat 'do Bronx' and improve his MMA record to 23-1.
#5. Former UFC lightweight champion Charles Oliveira
Charles Oliveira's online following, big though it may be, doesn't accurately reflect the sheer love and respect he gets from UFC fans. The former lightweight champion holds plenty of records in the promotion- most finishes, most submission wins, and most "Performance of the Night" awards in the promotion's history.
Oliveira's exciting fighting style has seen him gain a large following on social media. He has 4.3 million Instagram followers. His recent wins have seen him get knocked down and yet finish his opponents in impressive fashion.
'do Bronx' has showcased his durability as he is able to recover from being dropped countless times. Many have wondered what would transpire if he fought Khabib Nurmagomedov. But Oliveira could possibly be the fighter that lures him back to the octagon should he continue defeating top lightweight contenders.
#4. Former UFC title challenger Nate Diaz
Nate Diaz has had a loyal and devoted fanbase since debuting in the UFC and winning season 5 of TUF. Both himself and his brother, Nick Diaz, are known for their durability and endurance in the octagon.
What fans love about the Stockton native is that he is authentically himself. He doesn't have any gimmicks or a manufactured personality. The way he conducts himself and his fighting style are in harmony, which is what draws fans towards him.
Diaz always puts on entertaining fights for fans, and his trash talk in the leadup only adds to his appeal. He has 5.72 million Instagram followers and has been a part of some of the biggest pay-per-views in the promotion's history. His two fights with Conor McGregor generated a combined total of 2.9 million pay-per-view buys.
