5 Reasons Why Conor McGregor is the UFC's Biggest Star

The constant showman

McGregor’s popularity has made Dana White quite a bit of money in UFC

The accent, the tattoos, the style. There are few like him. He swears at a drop of the hat and he does not care who he offends. And when he isn’t thinking about his upcoming matches, McGregor has found time to tick off John Cena and his fellow WWE performers.

He’s the best because it is as important what happens out of the ring as it is in the ring. He also knows exactly what to say to get under his opponent’s skin at the weight-in or pre-fight news conference. Fearless comes to mind.