#4 Aldo vs Mcgregor
This one is a no-brainer but not for the reasons that many people think. Sure, it put MMA into the mainstream again and the UFC had a new megastar on their hands after a long time, but this fight did more than just rake in PPV buys.
Coming into the fight, McGregor had the classic struggled-but-hustled-his-way-to-the-top story. The fact that he was also a knockout artist with extremely entertaining stints on the microphone as well, made his persona larger than life.
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Jose Aldo, on the other hand, was no slouch either and was practically undefeated for more than a decade before the fight. A year of trash talk, world tours, media appearances and back and forth rambling, culminated into huge anticipation for the fight around the world.
Before this fight, the lighter weight divisions really lacked a Superstar to get more people watching. In the aftermath, however, there was more spotlight than ever on the lighter weight divisions.
Although the fight had a somewhat anti-climactic end with such a dominating Champion being knocked out in mere 13 seconds, it was a master class in technique, psychological warfare and comfort being the centre of attention.
After UFC 189, UFC still wasn't sure if McGregor would be able to seal the deal by defeating a legend in Jose Aldo but in UFC 194, it was obvious that they had a star on their hands and unlike many other stars (Brock Lesnar, Ronda Rousey), McGregor was here to stay through thick and thin.