Dana White may be sick of fans mocking him about Jon Jones but that does not mean social media will give him a break. White made a sponsorship post for a cold plunge company in between fight promotions on Instagram, giving fans another opportunity to continue ridiculing him online.
The post was a recommendation from the UFC CEO for the Eden One membership club in Dublin, Ireland. White posted a video of him in the cold plunge tub with snow falling from the ceiling into the water.
Unfortunately for White, fans took the chance to overwhelm him with comments taunting him for his continuous praise of Jones. Criticism of the 55-year-old regarding Jones started in 2024 when White routinely engaged in unprompted heated rants on his belief that 'Bones' is the rightful pound-for-pound No. 1 fighter.
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One fan commented:
"Jon Jones sending love from above"
Another fan wrote:
"Surprised Jones isn't in there with you"
View fans commenting about Jon Jones under Dana White's Instagram post below:
Jon Jones set to defend his heavyweight title at UFC 309
After 20 months of inactivity, Jon Jones will return to the UFC in November to make his first defense of the UFC heavyweight title. As the promotion announced on the Noche UFC 306 broadcast, 'Bones' will defend his title in the UFC 309 main event against former champion Stipe Miocic.
Jones confirmed to multiple reporters and on social media that the fight will likely be the last of his career.
As critical as fans have been with Dana White for insisting that Jon Jones is the pound-for-pound No. 1 fighter, there has been an equal amount of disapproval for the UFC booking Jones' next fight against Miocic. Tom Aspinall, the UFC interim heavyweight champion, defended his belt against Curtis Blaydes at UFC 304 but will not be Jones' first title defense despite being the undisputed No. 1 contender.