Logan Paul and KSI’s drink Prime pay UFC fighter $5k for 'product placement' during submission finish

It appears as though Logan Paul and KSI's drink Prime will be providing an added incentive to a UFC fighter after a unique submission win this past weekend.

Gunnar Nelson submitted Bryan Barberena with an armbar on the Prime logo that was placed on the canvas. After the win, the company tweeted that he will be receiving a $5000 bonus for earning his first-round submission win on the logo.

Prime tweeted:

"$5k to @GunniNelson for submission on the PRIME bottle!"

The social media influencer also tweeted a reaction video to the submission and was clearly thrilled with the great product placement. As 'Gunni' was attempting the submission, 'The Maverick' can be heard hoping that he secured it on the logo and celebrated when it eventually happened.

Logan Paul said:

"Armbar right on the Prime bottle, please. For the love of God, please, right on the Prime bottle."

It remains to be seen whether UFC fighters will continue to be compensated for securing a win on the Prime logo in the future as an added bonus or if it was just a one-time occurrence that Nelson was the beneficiary of.

---

Logan Paul set to compete against Seth Rollins at WrestleMania

Logan Paul has been able to maximize his popularity and has taken full advantage of all the opportunities that have come his way. He has already competed in a boxing bout against Floyd Mayweather, went into business with his former rival KSI, signed a partnership with the UFC, and is now continuing his pro wrestling journey on WWE's biggest stage.

'The Maverick' will be competing in his second straight WrestleMania next weekend against Seth Rollins, who he has been involved in a feud with since eliminating him from the Royal Rumble match this past January. He made a great impression at last year's event and will look to provide more moments for fans this year.

The rivalry has been entertaining so far as the Impaulsive host has embraced the heel role, with Rollins even referencing his brother's loss to Tommy Fury in the leadup to the match.