#4. Max Holloway
Former featherweight champion Max Holloway is as inimitable inside the octagon as he is outside of it. The future UFC Hall of Famer is the pride of Hawaii, having successfully defended the featherweight title three times before ultimately losing to current champion Alexander Volkanovski.
Outside the cage, 'Blessed' is known for his street-like aura. Whether it's a white jacket draped over a leopard-spotted OVO hoodie or a multi-colored puffer jacket featuring an eclectic blend of Hawaiian imagery and surrealist artwork, Max Holloway has a style that is wholly and uniquely his own.
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At press conferences, no fighter dresses like him, just as in the cage no one is mistaken for him in both style and greatness.
#3. Sean O'Malley
The only fighter on the list yet to capture championship gold, Sean O'Malley is a rising bantamweight contender currently booked in a UFC 280 matchup with former bantamweight champion Petr Yan in what is undoubtedly the greatest challenge of O'Malley's MMA career thus far.
Known for his flashy and quirky shenanigans, 'Sugar' takes his overall style a step beyond what most fighters do. Most of the promotion's fighters either stylize their hair or their clothes. O'Malley poured his attention into both. His multi-colored rainbow hair, which he has even used to taunt his foes [dyeing it the color of the Ecuadorian flag when scheduled to face Marlon Vera], stand-out even on a stage full of big names.
Whether O'Malley wears a jacket inspired by Michael Jackson or an unbuttoned alabaster suit with no shirt underneath to accentuate his chest tattoos, 'Sugar' is very much the founder of his own style.