Chase Elliott’s birthday spirit turns up a notch as $3B-worth sponsor inks new deal for the 2025 NASCAR Cup Series season

NASCAR: South Point 400-Cup Practice & Qualifying - Source: Imagn
Chase Elliott landed a sponsorship on his birthday from $3B company - Source: Imagn

Hendrick Motorsports driver Chase Elliott recently turned 29 on November 28, 2024, and his primary sponsor, UniFirst Corp., who are worth $3 billion (according to Forbes), revealed they would be sponsoring him for the 2025 Cup Series season. The American finished seventh in the 2024 Cup Series.

UniFirst Corp. is an American uniform rental company with its headquarters located in Wilmington. Massachusetts, United States of America. The company also sells protective and workwear clothing and has over 260 facilities situated in the US, Canada, and Europe.

Elliott was born on November 28, 1995, in Downsville, Georgia, and completed his education at one of the most renowned schools in Georgia, the King's Ridge Christian School at 2765 Bethany Bend, Alpharetta, GA 30004. He debuted in the Cup Series in 2015 under the Hendrick Motorsports banner and has been with HMS since then.

Chase Elliott first landed UniFirst sponsorship during the 2020 Cup Series season and increased his sponsorship to five races per season from 2024 to 2028. For the 2025 season, the uniform rental company has introduced a new livery in cyan color all over the body matching its logo.

UniFirst will sponsor the #9 Chevy Camaro ZL1 driver for the Homestead-Miami Speedway race scheduled on March 23, 2025, followed by Darlington Raceway on April 6, 2025, Michigan International Speedway on June 8, 2025, Richmond Raceway on August 16, 2025, and Charlotte Roval on October 5, 2025.

The 2020 Cup Series driver ended the 2024 season in P7 with a single win, 19 top-ten, and 11 top-five finishes, followed by two DNFs and no pole position in 36 laps. Despite a tough season, his date for the NASCAR awards made the day memorable by expressing her feelings for the HMS driver.


Ashley Anderson makes Chase Elliott's birthday memorable by expressing her feelings, hinting at a brewing relationship with the HMS driver

Chase Elliott's NASCAR Award Ceremony date Ashley Anderson expressed her feelings on the latter's birthday by sharing an Instagram story. The two have yet to confirm their dating news, but Anderson's recent story has startled the motorsports community.

Ashley Anderson attended NASCAR's annual event with Elliot, and the duo cherished their time together. Hours after the event, Anderson shared an IG post with the former NASCAR Cup Series champion posing on the red carpet. This sparked rumors of the duo dating; however, the couple has yet to make it official.

Chase Elliott celebrated Thanksgiving and his 29th birthday on November 28 with Ashley Anderson. She shared an image of the HMS driver with a cake and expressed her feelings by writing:

"Happiest Birthday Bubs! Thankful for you 🎉🥰🎂😘."

Although there is no confirmed information about the duo being dating, Ashley's heartfelt message hints towards a growing connection with the Hendrick Motorsports driver.

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Edited by Neelabhra Roy
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