Ahead of his broadcasting journey with Amazon Prime and TNT Sports, Dale Jr. revealed the type of people he would avoid working in the broadcasting booth with. It was recently announced the NASCAR Hall of Famer will be joined by Steve Letarte, his former colleague, and Adam Alexander in their 2025 slate.
During the mid-season, TNT Sports and Amazon Prime announced tapping Dale Jr. to lend his expertise in 2025. The two-time Xfinity Series champion will give his analysis and commentary for 10 races, five each.
On November 18, it was announced that FOX Sports' Alexander and NBC's Letarte would join forces with Dale Jr. for action-packed commentary and analysis. Their Amazon collaboration will begin at the Coca-Cola 600, including NASCAR's first in-season tournament, and TNT's deal will kick off on June 28 at the Atlanta Motor Speedway.
Weeks after the updated roster, Junior expressed his clear rule of broadcasting and revealed what type of people he would not work with and why.
"I do enjoy broadcasting but I don't wanna broadcast with people that I don't enjoy being around. I don't want to anything in life around people that I don't enjoy being around. In a broadcasting booth, you're really close, in proximity. Absolutely I want those relationships to be great," the NASCAR legend said via Dirty Mo Media (0:35).
Before the 2024 Cup Series season kicked off, NASCAR made some big moves during the silly season, including the staggering $7.7 billion media rights deal with FOX, NBC, Amazon Prime, a newcomer to the list, and Warner Bros. Discovery (through TNT Sports), who will return for the first time since 2014. The partnership will span until the end of the 2031 season.
"I've never really worked with him": Dale Jr. opens up on his relationship with Adam Alexander
After retiring from full-time Cup Series racing at the end of 2017, Dale Jr. headed to NBC's Sports Broadcast and began commentating in 2018. But amid NASCAR's multi-billion dollar deal, the NASCAR Hall of Famer prepared for a shift and exited NBC after the previous season.
Junior has worked with Steve at NBC but never shared a booth with Adam Alexander. However, the 50-year-old said he has known the latter for a long time. He reflected on his NBC days when Adam, who worked for FOX, was among the 'few' outside of NBC who conversed nicely with the legendary driver.
"One thing I'll say about Adam is I've never really worked with him but I've known him a long time...Outside of the NBC family, Adam was really one of the few people who constantly texted me, just saying nice things and being supportive, for no reason other than because he's a good guy. Before that, I really had no real relationship with the dude, so that just speaks to his character," Earnhardt Jr. said (0:11).
After retiring from Cup Series, Dale Jr. ran at least one Xfinity race per season. However, that is unlikely to happen in the next season, and his future is dependent on what the sponsor wants.