NASCAR USA Today 301 Prize Money: How much will the winner make at New Hampshire Motor Speedway in 2024?

After a thrilling Iowa Corn 350 at Iowa Speedway, the 2024 NASCAR Cup Series heads to Loudon, New Hampshire, for another thriller, the USA Today 301.

The 18th race of the season is expected to be exciting as the Next Gen car will run for the third time at the New Hampshire Motor Speedway. All drivers, who will take the grid, will be racing to win Sunday’s 301-lap race at the 1.058-mile-long oval track.

Live action of the USA Today 301 can be enjoyed live on USA Network, NBC Sports, Peacock, and PRN. It will be broadcast on Sunday, June 23, at 2:30 p.m. ET.

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What is the USA Today 301 prize money for 2024?

All 36 drivers participating across NASCAR’s two national series will compete for monetary incentives this weekend in Loudon, New Hampshire.

In 2024, the Cup Series race at the New Hampshire Motor Speedway boasts a prize pool of $7,876,911, and the Xfinity Series race will reward the winner with $1,270,055.

FOX Sports’ Bob Pockrass announced the total prize pool that will be up for grabs this weekend at New Hampshire across the Cup and Xfinity Series:

“Purses for New Hampshire weekend includes payouts for all finishing positions, payouts to charter teams for participating and historical performance, contingency awards, etc.: Cup: $7,876,911 Xfinity: $1,270,055.”

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USA Today 301 Prize Money Breakdown: How much will the winner make at the New Hampshire Motor Speedway?

According to NASCAR journalist Bob Pockrass, the winner of the 2024 USA Today 301 is likely to receive between eight and 10 percent of the total purse. The remaining amount will be divided among the full-time Cup Series' 36 charter teams according to their finishing position, charter status, etc.

As per this assumption, the winner of Sunday's USA Today 301 will likely get eight to 10 percent of the overall prize money of $7,876,911, which means the winner will receive a check of around $500,000–700,000.

NASCAR Cup Series action begins with practice on Saturday (June 22) at 12:35 pm ET, followed by qualifying at 1:20 pm ET, while the main event is on Sunday. Practice and qualifying for the 18th race can be watched live on USA Network and PRN.

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List of USA Today 301 winners

1. 1993 - Rusty Wallace
2. 1994 - Ricky Rudd
3. 1995 - Jeff Gordon
4. 1996 - Ernie Irvan
5. 1997 - Jeff Burton
6. 1998 - Jeff Burton
7. 1999 - Jeff Burton
8. 2000 - Tony Stewart
9. 2001 - Dale Jarrett
10. 2002 - Ward Burton
11. 2003 - Jimmie Johnson
12. 2004 - Kurt Busch
13. 2005 - Tony Stewart
14. 2006 - Kyle Busch
15. 2007 - Denny Hamlin
16. 2008 - Kurt Busch
17. 2009 - Joey Logano
18. 2010 - Jimmie Johnson
19. 2011 - Ryan Newman
20. 2012 - Kasey Kahne
21. 2013 - Brian Vickers
22. 2014 - Brad Keselowski
23. 2015 - Kyle Busch
24. 2016 - Matt Kenseth
25. 2017 - Denny Hamlin
26. 2018 - Kevin Harvick
27. 2019 - Kevin Harvick
28. 2020 - Brad Keselowski
29. 2021 - Aric Almirola
30. 2022 - Christopher Bell
31. 2023 - Martin Truex Jr.