WWE Superstars Kelani and “All Ego” Ethan Page pose in front of Cole Custer’s special NXT livery for the Kansas Xfinity playoff race

Stewart-Haas Racing driver Cole Custer ran in the playoff race Kansas Lottery 300 held at the Kansas Speedway on Saturday, 28 September, 2024. Custer's car had a new and rare collaboration with WWE NXT, and they featured their athletes on his Mustang's livery.

WWE NXT stars Kelani Jordan and Ethan Page, aka "All Ego," visited the Stewart-Haas Racing pits at Kansas Speedway before the race. The two shared pictures from their time at the track on their Instagram accounts. In Jordan's post, she was clicked with the Stewart-Haas Racing driver and was seen posing with her NXT Women's North American Champion belt.

Ethan Page also flexed his WWE NXT Champion belt and sat in front of Cole Custer's Mustang with the WWE NXT livery. Both the athletes seemed to enjoy their time at the Kansas Speedway with the Stewart-Haas Racing team. NASCAR, WWE, and the Stewart-Haas Racing team all posted the photos on their Instagram accounts as well.

The caption of the Stewart-Haas Racing team's post read:

"Got 3 champs in the house! 🔥 Thanks for hanging out with us, @official_ego and @kelani_wwe!"

NASCAR shared images of both WWE stars standing in front of the Mustang flexing their belts together and captioned the post with, "The champs are here." Custer enjoyed his time with the WWE stars, and in a pre-race interview he said:

"We have the wrestler here with us; they got my back today. I think I have a good shot."

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Cole Custer's performance at the Kansas Speedway playoff race

Cole Custer was the runner-up at the Kansas Lottery 300 held on Saturday, 28 September, 2024. He qualified in third place for the race with a best time of 30.856 seconds and a top speed of 175.006 mph. The #00 Ford Mustang driver was just 0.096 seconds behind the leader, Brandon Jones.

The Stewart-Haas Racing driver maintained his position in stages 1 and 2 of the race, earning eight valuable playoff points in each stage. Things changed after the last restart of the race in the 153rd lap. Custer took the outside side and jumped out, taking the lead. But soon after two laps in the 155th lap, Chandler Smith took the lead from Custer.

Smith led 114 laps in the 200-lap race securing 50 points, and Cole Custer led 48 laps securing 51 points. Aric Almirola won the race, the #00 driver finished in second place, and Chandler Smith in third place. Both Smith and Custer are among the top drivers on the playoff points table.

The #00 Ford Mustang driver is in first place with a 41-point buffer from the qualifying line, and the #81 Toyota driver is in second place with 36 buffer points. The next playoff race will be held at the Talladega Superspeedway, and Custer has secured one top-ten finish there. It'll be intriguing to watch the Stewart Hass Racing team driver's performance at Talladega.