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Like most sports, NASCAR brings in a lot of money and team ownership is a great way to earn big. Team owners invest millions of dollars to build teams that can win races and championships. Many team owners have built impressive fortunes from the sport. The teams they own have also achieved significant success in the three NASCAR series: Cup, Xfinity, and Craftsman Truck.
Some owners have also accumulated their wealth through racing and from successful business ventures like aviation companies and real estate. On that note, here's a list of the five richest team owners in NASCAR, ranked in ascending order of their net worth, along with the teams they own:
#5 Jack Roush (RFK Racing) – $300 Million
Owner of Roush Industries and Roush Fenway Keselowski Racing, Jack Roush is worth $300 million (according to Celebrity Net Worth). He started as an aerospace engineer before founding his company in 1988. RFK Racing has won eight NASCAR championships as of September 2024.
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The former drag racer also has investments in aviation and renewable energy.
#4 Dale Earnhardt Jr. (JR Motorsports) – $300 Million
Son of late NASCAR legend Dale Earnhardt, Dale Earnhardt Jr. is worth $300 million (according to Celebrity Net Worth). He owes his wealth to his successful racing career and his team, JR Motorsports.
Dale Jr. reportedly made $25-30 million a year from full-time racing in NASCAR, mostly from endorsement deals. He owns several businesses, private jets, and properties in Florida and North Carolina.
He started the team, which now competes in the NASCAR Xfinity Series and other races, in 1998 and co-owns it with his sister, Kelley Earnhardt Miller. Dale Jr. won 26 Cup Series races and was voted NASCAR’s Most Popular Driver for 15 straight years.
#3 Rick Hendrick (Hendrick Motorsports) – $1 Billion
Rick Hendrick, the owner of Hendrick Motorsports, is worth $1 billion (according to Celebrity Net Worth). HMS has 294 Cup Series wins and 12 Cup Series championships to its credit.
Hendrick also co-owns JR Motorsports and runs a large chain of car dealerships, which has helped him build his wealth. Hendrick purchased a $3.65 million home in Charlotte, North Carolina, in 2000. Additionally, he is reported to own a $35 million yacht and a $15 million Gulfstream G-V private jet.
#2 Michael Jordan (23XI Racing) – $3.2 Billion
One of the NBA's greatest players of all time, Michael Jordan has a net worth of $3.2 billion as of September 2024 (according to Forbes). He started 23XI Racing with NASCAR driver Denny Hamlin in late 2020.
Most of his money comes from endorsements and owning the Charlotte Hornets NBA team. Jordan earned $90 million in salary and $2.4 billion from endorsements during his career. He sold his majority stake in the Charlotte Hornets last year in a deal valuing the team at $3 billion.
#1 Former NASCAR driver, Roger Penske (Team Penske) – $6.1 Billion
Roger Penske is the richest NASCAR team owner, with a net worth of $6.1 billion (according to Forbes). He owns Team Penske and has made his fortune through various businesses in transportation and real estate.
His team competes in several major racing series and has won over 500 races and 40 championships.
