BLACKPINK’s Lisa has teamed up with luxury grocery chain Erewhon and launched a limited-time edition iced tea named Thai up the World.
In a nod to the rapper's Thai heritage, the drink reimagines the classic Thai iced tea. Through this collaboration, Lisa joins the likes of global sensations like Sabrina Carpenter and Katy Perry who have had their own Erewhon collaborations in the past. The limited-time drink will only be available at Erewhon until February 7, 2025.
BLACKPINK’s Lisa and Erewhon's drink includes colostrum to provide a nutritious boost
The Thai up the World drink is made of flavorful ingredients like clover heavy cream, unsweetened organic black tea, organic maple syrup, and vanilla powder. It also offers a nutritious boost through the addition of ARMRA colostrum, a form of milk that is said to help with immunity and gut health.
Gushing about the collaboration on Instagram, the rapper said, "Super excited to finally reveal my personal Thai up the World drink at Erewhon." She further added, "Thank you to the team for making this a reality, and glad to support Best Friend Animal Society."
Erewhon also shared a video on the platform displaying the rapper making and trying the new drink.
The video caption mentioned that the black tea's bold base goes well with the "creamy texture of grass-fed colostrum and organic, pasture-raised dairy from Northern California." The special edition iced tea also contains caffeine.
BLACKPINK’s Lisa and Erewhon announced that the collaboration will support the Best Friend Animal Society, a sanctuary working to find homes for abandoned pets and put an end to euthanization.
Customers can grab Thai up the World either at an Erewhon store or through their website in Los Angeles for $11.
Signature Erewhon menu items to checkout
Erewhon's smoothies first rose to prominence in 2022, when Hailey Beiber collaborated with the brand to launch the Strawberry Skin Glaze smoothie. The smoothie has since become a regular item on the menu and one of the brand's signature drinks.
Other smoothie flavors on the Erewhon menu are Coconut Cloud smoothie, The Good to Great Smoothie by D'Angelo Russell, Malibu Mango smoothie, and Kupp Of Sunshine by Cooper Kupp.
Their classic lineup includes flavors like Peanut Butter Blast, Turmeric Crush, Coconut Dream, and Pitaya Smoothie.