Kanye West called out Adidas Yeezys and accused the brand of manipulating the contract. (Image via Ye/ Instagram)
Kanye West made the headlines after he accused Adidas of selling “fake” Yeezys. Taking to Instagram on Monday, February 26, 2024, Kanye claimed that while Adidas is suing him for $250 million, he stated that the brand had no proof or viable documents to present in court.
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Furthermore, he alleged that the brand manipulated the contract clauses, as they earlier mentioned Kanye West being entitled to 15 percent of the sales, however, he mentioned how he is not being paid anything by the brand now. In the video, Kanye West stated:
“Let me explain really clear to you guys what’s happening with Adidas. Not only are they putting out fake colorways that are non-approved, they’re suing me for $250 million, and they’re also not paying me for these shoes that they’re putting out that have my name on it.”
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At the same time, in another post added on the same day, West once again called the shoes being sold by the brand “fake,” as he captioned the picture:
Social media users react as Ye blames Adidas for selling fake Yeezys: Details explored. (Image via @theshaderoom/ Instagram)
This isn't the first time Kanye has targeted Adidas. In June 2022, he bashed the brand for selling what he deemed "fake" Yeezys and allegedly accused them of copying his Yeezy Slide design. Adidas ended its partnership with Kanye West following his anti-Semitic remarks in 2022.
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Social media users reacted to Kanye West’s claims about Adidas suing him and not paying for the Yeezys
Kanye West grabbed a lot of attention from the masses when he accused Adidas and repeatedly called the Yeezys being sold as fake. As the video spread across the internet, social media users were quick to react, as many joked about his claims, as there is no official statement from Adidas about the alleged $250 million lawsuit.
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On the other hand, many took a dig at the “fake Yeezys” claim too. As an Instagram account, @theshaderoom uploaded Kanye’s video on the platform, here is how the masses reacted:
Social media users react as Ye blames Adidas for selling fake Yeezys: Details explored. (Image via @theshaderoom/ Instagram)Social media users react as Ye blames Adidas for selling fake Yeezys: Details explored. (Image via @theshaderoom/ Instagram)Social media users react as Ye blames Adidas for selling fake Yeezys: Details explored. (Image via @theshaderoom/ Instagram)Social media users react as Ye blames Adidas for selling fake Yeezys: Details explored. (Image via @theshaderoom/ Instagram)Social media users react as Ye blames Adidas for selling fake Yeezys: Details explored. (Image via @theshaderoom/ Instagram)Social media users react as Ye blames Adidas for selling fake Yeezys: Details explored. (Image via @theshaderoom/ Instagram)Social media users react as Ye blames Adidas for selling fake Yeezys: Details explored. (Image via @theshaderoom/ Instagram)Social media users react as Ye blames Adidas for selling fake Yeezys: Details explored. (Image via @theshaderoom/ Instagram)
While Kanye continues to criticize the brand, he has not yet responded to the reactions from internet users. At the same time, Adidas has also remained tight-lipped regarding the whole controversy and the claims made by the rapper.
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About the author
Srishti Marwah
Srishti is a celebrity trends writer at SK POP holding a Bachelor's degree in Journalism. She has always been passionate about writing and has 7 years of experience in the field, having previously worked at Catch News and News18 India.
She believes it is crucial to conduct in-depth research on any topic she covers, and aims to write authentic and error-free content. She also ensures she eliminates any information that is not verified to provide readers with top-notch and accurate articles.
Srishti admires Beyoncé for her vocal skills and also appreciates the kindness with which she treats her fans. She also thinks it is commendable that the artist is involved in social work and prioritizes giving back to the community.
FRIENDS has been her favorite series since she was in school, so she would love to be part of the iconic sitcom if she could lay hands on a time machine, and interact with the lead stars if she could.
When Srishti is not busy reading and writing about the latest developments in the industry, she enjoys playing badminton, swimming, and painting.