Taco Bell launches new Luxe Cravings Boxes: Items list, prices, and more explored

In the spirit of New Year offerings, and post-holiday budgeting, Taco Bell introduced more additions to their pre-existing $7 Luxe Cravings box on January 7, 2025. Embracing the concept of "more is more," the new additions will be available starting January 16.

The $7 Luxe cravings box was introduced by the Mexican fast food chain on June 27, 2024. Last year, this box ensured a 55% discount for savvy foodies and was highly successful. This time around, Taco Bell has switched things up by adding more options—the $5 Luxe Cravings Box and the $9 Discovery Luxe Cravings Box.

Taylor Montgomery, Chief Marketing Officer, North America, Taco Bell described the Luxe Cravings Boxes as value-filled and luxurious items that everyone can afford. He mentioned:

"Now more than ever, consumers are looking for ways to get more value without compromising quality and choice — and that’s exactly where the Luxe Cravings Boxes shine,”

Taylor added:

"Value means something different to everyone, and we think it should feel like a luxury everyone can afford.”

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More details on the Luxe Cravings boxes by Taco Bell

The Luxe Cravings Boxes (Image via Taco Bell)

The $5 Classic Luxe Cravings Box

This savings box features Beefy 5-year Burrito, Crunch Taco, Cinnamon Twists, and a medium Fountain drink.

The $7 Supreme Luxe Savings Box

It features the Chalupa Supreme, Double Stacked Taco, Beefy 5-layer Burrito with Chips, Nacho Cheese Sauce, and a medium Fountain drink.

The $9 Discovery Luxe Cravings Box

For this menu, the first item is any recent innovation from the restaurant chain’s menu. The other menu items include Doritos Locos Tacos, Crunchy Taco, Cinnamon Twists, and medium Fountain drink.

The fast food chain is offering other great deals as well. From January 7 to January 13, 2025, customers can enjoy Manifestmas. For this reward, customers have to share their manifestations for the year through a poll, exclusive only to the app, and they can receive a food reward from Taco Bell. The Manifestmas menu includes:

• 2 Cravings Value Menu items
• $5 Cantina Chicken
• Free 2pcs of Cinnabon Delights per every $5 mini purchase
• Free Crunchy or Soft Taco wings with a $5 mini purchase
• a $0.50 Medium Fountain Drink

The Delivery Lover’s Pass is another reward scheme for Rewards Members specifically (Image via Taco Bell)

The Delivery Lover’s Pass is another reward scheme specifically for Rewards Members. Starting from January 7, and ending January 12, 2025, foodies can get their Taco Bell orders delivered to them for less than the original rate offered by the restaurant, for 30 days a week.

Other rewards exclusive to the Rewards Members on the Restaurant Chain’s app include:

• Redeem One a la carte item from the Cravings Value menu, and another a la carte item of equal or lesser value is given for free.
• Redeem the one (1) base of Cantina Chicken Bowl for just $5 only.
• Receive a free pack of 2-piece Cinnabon Delights while making a $5 purchase.
• Receive 1 free crunchy or soft taco while making a $5 purchase.
• A free $0.50 medium fountain drink valid for 7 days only after receipt.
• Eligibility to purchase the Delivery Lover’s Pass from January 7 to January 12. The pass enables one to get free delivery for 30 consecutive days beginning from the date when the pass was given.

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Stay tuned for more updates on mouthwatering deals from the fast food company.