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The 2022 Holiday Lineup from Frito Lay is currently available and jam-packed with festive goodies. According to Brand Eating, six lineup versions are accessible to retailers countrywide.
Frito-Lay offers a variety of festive, seasonally appropriate treats, such as Lay's Sweet & Salty Dipped Clusters, Cheetos White Cheddar Snowflakes, and more.
List of items you will find in Frito Lay's 2022 Holiday Line-up
Cheetos Snowflakes White Cheddar Cheese Flavored Snacks: Puffs with a cheese flavor and a snowflake form that tastes of white cheddar. Major stores around the country sell these in 14-oz bags for a suggested price of $6.49.
Smartfood Cap'n Crunch's Crunch Berries Merry Berry Popcorn Mix: This sweet berry-flavored air-popped popcorn is sold at major retailers around the country in 7-oz bags for a suggested price of $4.99.
Smartfood Caramel & Cinnamon Apple Popcorn: Caramel and sweet cinnamon apple and apple flavors battled it out over air-popped popcorn. Major retailers around the country sell these in 6.25-oz bags for a suggested price of $4.99.
New Lay's Sweet & Salty Dipped Clusters: These puffs have a cheese flavor and a snowflake form that tastes of white cheddar. Major stores around the country sell these in 14-oz bags for a suggested price of $6.49.
Smart Food Holiday Tin: 3.5 oz of White Cheddar popcorn, 2.25 oz of Sea Salt popcorn, and 7.25 oz of Kettle Corn are all included in this limited-edition holiday tin. The tin is offered at major retailers around the country for a suggested price of $7.99.
Cheetos Popcorn Tin: A limited-edition Christmas tin containing 6.5 oz and 7 oz bags of Cheetos Flamin' Hot and Cheddar popcorn, respectively. Major merchants countrywide sold the tin at a suggested price of $10.99.
Tostitos Red Trees: Thes tortilla chips from Tostitos, in the form of a red tree, are offered at major retailers around the country in 11-oz bags for a suggested price of $4.99.
All About Frito Lay
In 1932, C.E. Doolin went into a small cafe in San Antonio and bought a bag of corn chips. When he discovered that the manufacturer was anxious to sell his company, he purchased the recipe and began creating Fritos corn chips in his mother's kitchen. He sold them from the trunk of his Model T Ford.
According to Frito Lay, 29 different snack brands, 55,000 loyal Frito Lay workers, and enough potatoes are produced annually to travel to the moon and back.
Frito-Lay Company dominates the market for salty snacks with a market share of more than 35% globally for snack chips and 60% domestically. Five of the company's well-known brands, Lay's, Ruffles, Doritos, Tostitos, and Cheetos, each produce annual sales exceeding $1 billion.
Frito-Lay has significant brands in other areas as well, including Rold Gold pretzels, Cracker Jack candy-coated popcorn, and Grandma's cookies, in addition to its domination of the potato chip, tortilla chip, and corn chip sectors (the last of which is led by the Fritos brand).
