#5 Delete!
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A recent catchphrase used by Matt Hardy, “Delete!” was first heard when Matt Hardy became broken in 2016 while he was in Impact Wrestling. Matt adopted a new, weird, crazy, and funny persona with an accent that unexpectedly got over. It led to a new character called “Broken Matt Hardy” as well as its own “Broken Universe.”
When The Hardys returned to the WWE in 2017, “Delete” immediately caught fire but the WWE failed to capitalize on it. A lawsuit by Anthem Sports & Entertainment, Impact Wrestling’s owners, prevented the WWE from using the “Broken” characters and its universe. This catchphrase could have been higher on the list if Matt was given permission to use it once they returned.
Nevertheless, “Delete” got over the crowd using the “Woken Matt Hardy” character that was given a nice push. He ended up in a feud with Bray Wyatt that went viral while also winning the Andre the Giant Memorial Battle Royal at WrestleMania 34, and the Raw Tag Team Titles with Wyatt.