#3 - Jerry Lawler vs. The Miz - WWE Championship
In 2010, Jerry Lawler was a few decades past his prime. "The King" was a broadcaster, and he hadn't been featured as a legitimate wrestler on WWE programming in a long time. He occasionally competed in short matches, but he was not a contender for a world title.
But this perception changed in 2010 when Lawler faced The Miz in a WWE Championship Match on WWE RAW. In this unexpected TLC Match, The Miz emerged victorious, but he had a little help from Alex Riley.
It's even more surprising that Lawler received another shot at the title. He later won a seven-man Rumble Match that featured stars like Sheamus, CM Punk, R-Truth, John Morrison, Randy Orton and John Cena. With the victory, Lawler earned another match against The Miz at WWE Elimination Chamber.
The Miz was the perfect cocky heel, and he played to Lawler’s weaknesses. The champion earned a lot of heat because he was beating up an old man who had recently lost his mother. The Miz wound up winning the match, but Lawler's run as a title contender remains memorable because nobody saw it coming.