6 Reasons Why AEW is a Huge Gamechanger for the Wrestling Business

Cody and The Young Bucks at the Double or Nothing Rally
Cody and The Young Bucks at the Double or Nothing Rally

#3 Social Media Masters

AEW's social media presence could be key to any success
AEW's social media presence could be key to any success

More and more, the wrestling business these days requires performers to be social media savvy. And there isn’t anybody as expert at drumming up social media buzz than The Young Bucks, Cody Rhodes, and Chris Jericho; four talents who are set to play a major part in All Elite Wrestling.

The Bucks have made themselves one of the very biggest acts in the wrestling world, largely down to their social media presence. Sure, they are a pair of excellent in-ring workers and have put on stellar bouts across the globe, but it’s the ability to take social media platforms and innovate them in a way that pushes themselves and their buddies even further into the spotlight that truly makes them stand out from the pack.

Similarly, Cody has done the same for himself since finishing up with the WWE back in 2016, instantly using social media to make himself one of the hottest free agents on the scene. And then there’s Chris Jericho, who is just a true and utter genius in how he keeps himself in the spotlight, be it as a wrestler, as a rock star, as a TV host, as a movie star, as a podcast host, as a radio presenter, or as some crazy fool who decides he’s going to set up an all-encompassing wrestling show in the middle of the damn ocean!

In an age where social media management is only going to become even more key to marketing success, AEW has some absolute masters within its ranks.

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Edited by Rajdeep Puri
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