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2. ESPN
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Brand Value 2013: $15.0 billion Brand Value 2012: $11.5 billion
Entertainment and Sports Programming Network is a US based cable and satellite television channel which is a joint venture between The Walt Disney Company and the Hearst Corporation. However, it is The Walt Disney Company that runs the network, having an 80% stake with the Hearst Corporation holding the remaining 20%.
ESPN has the highest cable subscription fee in the United States, costing $5.50 every month to its subscribers. In fact, in 2013, ESPN is set to collect as much as $6 billion in subscription fees.
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Edited by Staff Editor
