Social Media surge for Squash 2020

With less than a week to go until the International Olympic Committee (IOC) votes to decide if squash will join the 2020 Olympic Games, the Squash bid campaign has received worldwide surging social media support.

As the campaign looks to build further momentum in the lead up to the IOC presentation on September 8, the Squash 2020 Facebook page has now registered over 124,000 likes (a 21% increase over the last seven days) with the ‘Back the Bid’ film on YouTube receiving almost 153,000 views and @Vote4Squash Twitter account fast approaching 10,000 followers.

As the only new sport to be shortlisted for inclusion at the 2020 Olympic Games, Squash has received social media support from across the globe, including Brazil, Egypt, Colombia, Spain, South Africa, Japan, Switzerland, India, Saudi Arabia, Ukraine and Malaysia – once again highlighting Squash’s global appeal and its popularity across all ages and languages.

Commenting on Squash’s online support, World Squash Federation President N Ramachandran said: “Digital and social media is a great platform to engage and bring people together and it is fantastic to see the growing number of people from around the world supporting Squash 2020 online.”

“Once again, this highlights Squash’s commitment to innovation and the sport’s growing appeal to young people as a fast, exciting and dynamic sport.”

“Squash can genuinely offer something exciting and fresh to the Olympic experience and as we look to build further momentum in the lead up to the 125th IOC Session, I hope that more and more people will support our bid and help persuade the IOC to vote for Squash on 8th September.”